One of the coolest projects I helped with during my time at Razorfish was a touchscreen marketing kiosk for the short-lived KIN phone. I know it’s not saying much, but a lot of people were more excited about the kiosk than about the phone itself.
Screens by our kick-ass visual design team (based on my wires).
More behind-the-scenes pics and a neat video, after the jump…
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When your marketing initiative consists of a crazy amount of sites, campaigns and other properties, how do you visualize your audience’s journey through it?
I helped build a diagram that shows consumers moving through promotional and e-commerce websites to arrive at a desired outcome, and then I gave it a horrible, horrible name…
This is the Slaughterhouse Floorplan for Nike Soccer’s MySpace page which had the important task of funneling visitors to their YouTube page and the Nike Store (ka-ching!).
My school in Puerto Rico did not have a User Experience, HCI or Human Factors program when I studied there, so I stubbornly strong-armed my Software Engineering masters degree into a UX-centric learning experience.
I helped design an informative dashboard for nurses caring for an entire hospital floor full of patients. This gallery of screenshots shows the evolution of the patient status visualization after repeated heuristic evaluations and usability tests:
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When I was in grade school, I would pick through my dad’s electronic detritus, connecting everything together, making motors spin and little bulbs light up. One afternoon, I burnt all the LEDs because I didn’t hook them up with resistors. This just didn’t make sense to me. Why would you ever want to limit the current. Isn’t this whole Radio Electronics shtick about making things POP!?
In college, I helped build Timmy, a very precise little roving robot…
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